A logo you own outright, or the whole identity system with the rules written down so it survives contact with other people.
Both are paid in full upfront and both hand you every source file at the end.
A mark you own outright, in every format you will ever be asked for.
Everything you need to look like the same company on every platform.
People decide whether you look serious in a few seconds, long before they read anything you wrote.
The same colours, type and voice everywhere signals a business that has its house in order. Mismatched assets signal the opposite.
Written guidelines mean the next designer, printer or agency does not start from scratch and does not guess.
A brand aimed at everyone reaches no one. Deciding who you are for is most of the work.
Strategy comes before anything visual, so every colour and typeface has a reason behind it rather than a preference.
We look at your industry, your competitors and the people you are trying to reach, so the brand is built on something rather than taste alone.
Positioning, personality, values and the messages that need to land. This is what the visual work is then built to carry.
Logo, colour and typography. Every choice is deliberate and we can tell you why each one is there.
Social graphics, business cards, email signatures. The pieces you actually use day to day, all consistent.
Everything compiled into a brand guidelines document, with all files delivered in every format you might need.
Take the logo on its own if you already know your colours, your fonts and how you sound, and you only need the mark. Take the kit if you are being asked for assets you do not have, or if your Instagram, your invoices and your website do not look like the same company.
Yes, fully, on final payment. You get vector formats, AI, EPS and SVG, plus PNG and JPG and black and white variations. No licence, no renewal, no coming back to us for a file.
The logo package includes 3 concepts and 3 revision rounds, the kit includes 5 concepts. In practice the concepts land because the discovery and strategy work happens first. If they genuinely do not, that is what the revision rounds are for.
Logo design is 5 to 7 days. The complete brand kit is 10 to 14 days, because strategy and asset development sit in the middle of it.
Yes. Bring what you have. Often the answer is evolution rather than starting again, and we will say so if that is the case.
Send us what you already have. We will tell you honestly whether the logo on its own covers it.
Or email care@bymucheeh.com